Where's your next adventure?
Featured Collections
Surf Town Beginnings
Nearly a decade ago in Tofino, Modest Maverick began with one simple idea — a beach blanket designed for life outdoors. Today the brand represents a lifestyle inspired by travel, nature, and adventure.
Adventure Woven into Every Piece
At Modest Maverick, every piece is designed with the spirit of adventure in mind. From beach days and market mornings to campfires and travel, the brand reflects a lifestyle rooted in comfort, creativity, and time spent outdoors. It's about embracing simple moments, exploring new places, and living life a little closure to nature.
The Quiet Road of Infertility
Modest Maverick founder Erin spent more than a decade navigating the difficult and often quiet journey of infertility.
Today she shares her story in the hope that it brings comfort and connection to others who may be walking a similar path.
Real Reviews from Real Humans
I ordered two blankets and they’re exactly as shown — beautiful design, super soft, and just the right size to curl up with and stay cozy. Erin was so friendly and helpful, and everything arrived really fast. I’d happily recommend these blankets and want to thank Erin for the extra-helpful customer service. Love them!
Beautiful jacket I originally saw at a luxury resort on Vancouver Island. They didn't have my size, so I tried to find it online, and fortunately I did. Excellent product with stellar, friendly customer service! Thank you :)
I purchased 5 items from this store & I love every piece. Every item is very well made & very stylish. I’ve received several compliments on my scarf, very unique scarf! Will come back to this store again.
